Kids lead the way in bold and bright HUGO Kidswear – the brand reveals an expanded collection for children aged 4-16 which are closely aligned with HUGO Menswear and Womenswear, with colours, fabrics, logos and prints that invite boys and girls to express their individuality through fashion. Sporty silhouettes meet logo-laden essentials in an easy-to-wear collection of mix-and-match pieces, set to add attitude to their wardrobe through different seasons. Shop every day, wearable pieces with supercharged logos and streetwear silhouettes and premium material. Standout and choose from elaborate designs and ingenious cuts – choose HUGO!